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10 Influencer Marketing Resume Examples & Guide for 2024

Influencer marketing drives brand awareness and engagement through collaborations with individuals who have a strong online presence. Highlight your experience in campaign management, audience analysis, and content creation on your resume. Incorporate skills such as social media strategy, analytics proficiency, and communication expertise to demonstrate your capabilities. Emphasize your success in increasing brand reach and your ability to foster authentic connections with target audiences.

All resume examples in this guide

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Top influencer marketing sections that make the best resume

  • Header
  • Professional summary
  • Experience (with numbers & results)
  • Relevant skills
  • Education
  • Certifications

A influencer marketing resume experience section to be proud of

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Influencer marketing Resume Experience: Checklist
  • Use either chronological or reverse-chronological format when listing your previous jobs;
  • Mention only relevant positions that add value to your resume;
  • Briefly state the challenges you’ve faced and how you’ve overcome them;
  • Highlight the results from your efforts (for bonus points, add numbers, percentage rates, etc.);
  • Forget about buzzwords! Use power verbs instead.

We’ve collected some of the top resume experience sections from real Enhancv users. Check them out when drafting your own influencer marketing resume!

Work Experience
Influencer Marketing Intern
ABC Marketing Agency
01/2022 05/2022
  • Identified and recruited micro-influencers to collaborate with clients, resulting in a 25% increase in engagement
  • Created influencer briefs and managed communication with influencers throughout the campaign process, resulting in a 95% satisfaction rate among influencers
  • Developed social media content calendars for clients and provided insights on current trends and best practices
  • Assisted in organizing and executing influencer events, resulting in 10x increase in social media impressions compared to previous events
  • Managed campaign budgets and tracked expenses, ensuring campaigns remained within budget and delivering ROI for clients
Work Experience
Social Media Intern
XYZ Advertising Agency
06/2021 08/2021
  • Increased social media engagement by 35% for a client in the beauty industry through Instagram influencer partnerships
  • Developed and executed a TikTok campaign that generated over 1 million views and 100k likes for a client in the food industry
  • Assisted in the management of social media accounts for clients, creating and scheduling daily content that aligned with brand guidelines
  • Provided insights and analysis on social media metrics and engagement, optimizing strategies and improving ROI for clients
  • Collaborated with graphic designers and copywriters to create engaging social media content
Work Experience
Senior Influencer Marketing Manager
Fashionista Inc.
06/2019 09/2022
  • Led a team of 5 outreach executives to identify and secure partnerships with high-profile influencers resulting in a 40% increase in engagement rates on Instagram
  • Managed a budget of $250k per quarter to execute influencer campaigns and events resulting in a 30% increase in online sales
  • Collaborated with the Head of Marketing to develop a comprehensive social media strategy and increase brand awareness across TikTok, Instagram, Twitter, and Facebook
  • Implemented influencer tracking and measurement tools to monitor campaign performance and optimize future campaigns
  • Created compelling and creative influencer briefs resulting in a 90% acceptance rate by targeted influencers
Work Experience
Social Media Manager
Glamorous Corp.
02/2017 05/2019
  • Created and executed social media content calendar for 5 fashion and beauty brands resulting in a 25% increase in follower growth on Instagram
  • Developed influencer partnerships resulting in a 20% increase in website traffic from social media platforms
  • Collaborated with internal and external teams to develop and execute product launch campaigns resulting in a 35% increase in online sales
  • Utilized social listening tools to monitor brand sentiment and engage with customers resulting in a 95% satisfaction rate
  • Managed a team of 3 social media coordinators to execute social media campaigns and initiatives
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PRO TIP

Show off real numbers that display your accomplishments in past roles. Instead of listing out your responsibilities as influencer marketing, talk about the measurable impact you made to their business. Did you boost their revenue? Increase customer retention? Mention your proudest points on your resume.

Action Verbs for your influencer marketing Resume

The Enhancv team went through thousands of [Job Title] resumes that have helped people get hired at their dream companies. Here are some of the best power words used by these top applicants:
Read The Guide

Influencer marketing Resume: Crafting a Strong Skills Section

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The Ultimate influencer marketing Skills Section Checklist:
  • Balance between all kinds of hard skills – technical, analytical, etc.
  • When it comes to technical skills, match them to the job description;
  • Add keywords present in the job advert to pass ATS;
  • Don’t forget to list transferable skills such as communication, teamwork, work ethic, and presentation skills.
Top skills for your influencer marketing resume:
HARD SKILLS

Social Media Management Tools

Influencer Marketing Platforms

Analytics and Reporting Software

Content Creation Tools

Customer Relationship Management (CRM) Systems

SEO Tools

Email Marketing Software

Graphic Design Software

Video Editing Software

Affiliate Marketing Platforms

SOFT SKILLS

Communication

Negotiation

Creativity

Project Management

Analytical Thinking

Adaptability

Collaboration

Time Management

Problem Solving

Networking

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PRO TIP

Don’t feel obliged to spend a separate section for your soft skills - you can weave them throughout your job experience or career summary. But, don’t just write empty words - back them with examples.

what to write in your resume header
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Making a strong first impression:
  • Keep your summary section short and easy to read; avoid long sentences;
  • Highlight your total years of experience in the field;
  • Mention 1-2 of your biggest achievements and strengths;
  • Add a couple of keywords from the job advert.
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Resume summary formula:
Resume Summary Formula: [Adjective] [job title] with [number] years of experience in [industry], a proven ability to [relevant, measurable skills], and a strong background in [relevant context of your work experience] seeks a position as [the job title you’re applying for].
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PRO TIP

Your summary section should act as a professional taster. Use it wisely. Effectively convey your professional profile and let the hiring manager know that if they hire you, they won’t be disappointed. Make sure to include keywords from the job description too! Elaborate on your abilities further in your experience section. Again, cater to the job description.

Influencer marketing Resume: Formatting Tips & Tricks

Which came first: the hen or the egg? This question reminds us of the thing our resume experts hear most often in their job – which comes first: the content or the format? Well, we advise you to pick the format first and then go on with drafting your resume’s content.

And how do you choose a resume format? Well, based on your applicant profile. In general, there are three basic resume formats for you to choose from:

Let’s look at each one of them in more detail:

The reverse-chronological resume format is quite straightforward. Here, you describe all your previous jobs in a reverse-chronological form, meaning your latest job comes first. This resume format is great for people with lots of experience and skills who don’t have any career gaps.

If you are a recent graduate or don’t really have much experience in the industry you’re applying for, go for the functional skills-based resume format. This format focuses on skills and character traits, rather than experience. It makes the hiring manager realize you’re the perfect fit for the role without putting too much emphasis on your work history.

And if you’re looking for something a bit more intriguing and exciting, check out the hybrid resume format. It’s a combination of the reverse-chronological and functional skills-based formats, which makes it great for all types of job-seekers. The hybrid resume allows you to showcase both your professional experience and your skills, education, and additional qualifications. If you’re feeling creative, add a separate section about your typical day or life philosophy.

Here are some additional tips on perfecting your resume layout and style:

Want to take it a step further? Learn how to make your resume stand out without relying too much on creativity.

influencer marketing resume example

Looking to build your own Influencer Marketing resume?

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Volen Vulkov
Volen Vulkov is a resume expert and the co-founder of Enhancv. He has written more than 500 resume guides and deep-dive articles on how to create your resume and cover letter, that inspire job applicants to make a resume to be proud of. His work has been featured in Forbes, Zendesk, HubSpot, and Business Insider, and cited by top universities and educational institutions, like Thunderbird School of Management, Rochester University, University of Miami, and Udemy. Volen applies his deep knowledge and practical experience to write about career changes, development, and how to stand out in the job application process.
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